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Case Study




Recruitment, Training



Raising the bar of strategic sales practices to cement long-term customer relationships with NBS.

NBS is committed to offering distinctive, innovative specification and information solutions to construction industry professionals and is proud to be leading the construction industry in its digital evolution.

The Challenge

Having received funding to fuel its international growth plans, NBS needed to hire and train 10 new salespeople in a rapid time frame. They lacked the time, resources and sales specialism to do this in-house.

How We Helped

Using our Talent at a Higher Level methodology, we set out to strategically headhunt best-fit candidates and invited them to 3 selection days. This ensured that the highest quality candidates were successfully recruited. We then delivered our renowned sales training and coaching programmes to their sales and leadership team.

Our goal was to increase the confidence and proactivity of each team member and the development of a consultative selling approach. The programme focused on embedding our proven Selling at a Higher Level methodology whilst also sharing tools, techniques and blueprints we have developed for accelerated sales success.



Working Days


Candidates shortlisted


Offers made and accepted


Days of sales coaching and training delivered as part of the project

“I wanted to extend a personal thank you to the durhamlane team and to acknowledge the excellent service and approach we’ve had through this process to date, it’s been an absolute pleasure. We’ve learnt a lot but the interpretation of the brief and the sourcing has been of a really high calibre- as such the experience has been a great exchange for the candidates and the teams on the other side of the process.”

Lindi Teate

Corporate Services Director