Prospecting for new business is the most important part of business development. Yet so many organisations struggle to find the time and resource to prospect consistently and effectivelyGet in Touch
“Keep your sales pipeline full by prospecting continuously. Always have more people to see than you have time to see them”
– Brian Tracy
It can be all too easy to become distracted with delivery of existing work or focus too much on account management – until the inevitable questions of net new business arise.
This is especially true for technology and software companies with niche yet complex offerings. Their sales cycles can be months to years, so neglecting lead generation can pose significant financial and operational risk.
durhamlane’s outsourced business development services were borne out of these frustrations. Many of our customers initially had made contact for help with sales training or sales recruitment. However often what is needed is assistance in building a growing pipeline of sales opportunities, whilst simultaneously building sales teams through our sales recruitment and training services. This ensures these sales team have a significant pipeline to work out once in role and up to speed.
Contrary to others, we find that the more complex and niche the value proposition, the more effective we are at developing qualified sales leads and opportunities.
By putting into practice our proven ‘Selling at a Higher Level’ methodology, we’re focused on finding and creating sales opportunities. So you can spend more time closing, rather than chasing new business.
See what our clients have to say
“durhamlane has been fundamental to our growth. I regularly recommend them to our customers and partners because I really believe durhamlane has a magic mix of ingredients for what is takes to be successful – and I don’t recommend many organisations”View Full Case Study View all Case Studies
“durhamlane helped us develop a consistent approach to selling, changing the mindset of the team and helping them qualify higher quality leads. They really understood our business, which meant the quality of the candidates they sent to us meant we saved a lot of time and effort.”View Full Case Study View all Case Studies
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