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If your marketing strategy isn’t delivering marketing qualified leads (MQLs) or helping to accelerate the buying journey of sales qualified leads (SQLs), you’re essentially leaving money on the table. This is where Demand Generation Services come into play.
Demand Generation is about more than simply generating interest in your products or services. The true aim of any Demand Generation strategy should always be to generate quality SQLs.
durhamlane’s Demand Generation Services cover the entire process, from MQL to SQL. We use a combination of targeted marketing and B2B sales tactics to generate real commercial outcomes for your business. This includes:
It’s surprisingly common for sales and marketing teams to operate independently with no combined strategy, even in large organisations. Download now and discover how to align your departments, convert more leads and achieve more profitable sales.
We’re always open to hearing from ambitious organisations that are looking to scale but are unsure how. Get in touch to see how we can help overcome your sales challenges.