From Colouring Book to Cheque Book
Turning Marketing into a Revenue Centre
Date: Wednesday, June 18, 2025
Time: 3:00pm – 6:00pm
Location: SalesLoft Head Office, Hylo, 103, 105 Bunhill Row, London EC1Y 8LZ
Secure Your Spot:
The Event Where Creative Meets Commercial
Let’s face it: marketers are under more pressure than ever to prove their worth. The days of marketing as the colouring department are over. It’s time to show what marketing is really made of.
Join us for an exclusive event designed for marketing leaders who are ready to turn bold ideas into real revenue.
We’ll tackle the big questions around focus, influence, and the metrics that matter. From CRM to customer closeness, you’ll leave with the insights and inspiration to make marketing the engine room of growth in 2025.
What You’ll Need to Make Marketing a Revenue Centre
Lessons From the Field
Insights from senior marketers who’ve turned brand into bottom line.
Smarter CRM use
Leverage your data to fuel growth.
Revenue Driving Events
Make every moment count towards your pipeline.
Customer Closeness
Understand your audience like never before
Prioritising for Impact
Know where to focus (and where not to).
Meet the Speakers
Sue-Ann Prentice
Chief Marketing Officer, Fluke
Sue-Ann is a global marketing executive with over 25 years of experience driving growth and brand strategy across the technology and professional services sectors.
Richard Fitzmaurice
Founder, Stealth Start-up – Former Senior MD, Global Marketing & Communications, Intertrust Group
Richard is a marketing leader who champions commercial impact, bringing insights into what it takes to move marketing from cost centre to growth driver.
Daniel Templin
Sales Engineer, Drift – Salesloft
Daniel bridges the gap between marketing and sales, helping teams across EMEA leverage conversational strategies to drive measurable revenue impact.
James Middleton & Conor Simpson
Head of Sales & Campaign Marketing Manager, durhamlane
James & Conor are the driving force behind sales and marketing at durhamlane. Together, they’ve unified both teams under one shared revenue goal.
Why Attend?
Practical Takeaways
Leave with strategies to turn marketing into a revenue engine.
Build Your Network
Connect with like-minded senior marketers and share what’s working (and what’s not).
Commercial Integration
Discover how to focus on activities that truly drive business growth.
Seats are Limited – Reserve Yours Today
Don’t miss the opportunity to make marketing a revenue centre in 2025.
Book a meeting with Sam
Business Development Manager
Sam has years of experience working with financial service providers looking to fuel their growth and expand their market presence.