REPORT
The Top 2025 Sales and Marketing Insights You Probably Missed
A deep-dive into the leading industry reports
You probably missed them, but HubSpot, Salesforce, Pipedrive and other top vendors published some of the most important sales and marketing insights of the year. And if you’re leading a commercial team, this is the content you can’t afford to overlook.
We’ve pulled out the trends, numbers, and blind spots defining performance today – and distilled them into a practical summary so you can act on immediately.
What you’ll find inside
The top trends defining sales & marketing performance in 2025 – across AI, enablement, personalisation, data, and buyer behaviour
The most important statistics from HubSpot, Salesforce, Pipedrive, Highspot, Supermetrics and MySalesCoach × Aircall
The gaps and misalignments slowing revenue teams down – including where most organisations still fall short
What the highest-performing sales and marketing teams are doing differently